Valandovo is known for its annual music festival in which the best folk singers from Macedonia. The first festival started as a result of the continuity of the rich and long musical tradition of this region. It was held in 1985 and became a new tradition promoted from its very beginning. For over 20 years now, the festival has presented valuable music and has gained great national significance.
The chief organisers of the festival faced some problems and difficulties from the humble beginnings but nevertheless they never gave up on their idea. The festival was quickly accepted by audiences.
The Folk Fest has been admitted to the World Federation of Festival Organisations, a membership that enables a worldwide presentation of both Macedonia and the festival.